New & Best Sellers
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Enchanted Rose
WHAT IT DOES – Nourish your lips with our leave-on lip mask inspired by Beauty and the Beast that locks in moisture and softens lips with an enchanting rose flavor. THE GOOD STUFF – Ultra-hydrating Squalane replenishes dry lips while Shea Butter + Vitamin...- $3.60
$12.00- $3.60
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Same Vibe
✨ deep purple to teal to lavender, a whole gradient on your lids — duochrome liquid shadow that shifts with every angle, buildable from barely-there to full moment. lids, inner corner, same vibe different light ✓ 100% Vegan & Cruelty-Free- $3.60
$12.00- $3.60
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Light 45 W
💧 Built for every skin tone. The Pretty Fresh Hyaluronic Hydrating Foundation is a water-based formula that delivers light-to-medium buildable coverage with a skin-like natural finish — no mask effect, just smooth, even, hydrated skin. 42 shades. ✓ 100% Vegan & Cruelty-Free- $4.80
$16.00- $4.80
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Berry Spritz
Rich, deep, impossibly juicy. Berry Spritz is a deep plum berry So Juicy Plumping Gloss Balm with a rich, plumping shine that makes a statement without trying. 97%* agree lip texture and lip lines look smooth. Infused with Hyaluronic Acid, Tucuma Butter, Ginger, and...- $3.00
$10.00- $3.00
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Fair 30 N
💧 Built for every skin tone. The Pretty Fresh Hyaluronic Hydrating Foundation is a water-based formula that delivers light-to-medium buildable coverage with a skin-like natural finish — no mask effect, just smooth, even, hydrated skin. 42 shades. ✓ 100% Vegan & Cruelty-Free- $4.80
$16.00- $4.80
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Westie
💄 A warm mid-tone pink. The Lippie Stix delivers bold, high-pigment color in a creamy, long-wearing formula — obsession-worthy lip color that lasts. ✓ 100% Vegan & Cruelty-Free- $2.40
$8.00- $2.40
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La Jolla Cove
☀️ Effortlessly gilded. La Jolla Cove is a soft golden tan that wraps skin in refined, luminous warmth. The Bronze Stix delivers buildable, shimmer-free color in a creamy, blendable formula — lightweight bronzer that melts into skin. ✓ 100% Vegan & Cruelty-Free- $3.00
$10.00- $3.00
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Baby Panda
The softest pink you've ever worn. Baby Panda is a sheer baby pink So Juicy Lip Oil that gives your lips an irresistible, just-kissed look with a glass-like, plumping shine. 100%* agree lip texture and lip lines look smooth. The plush, oversized doe foot...- $3.00
$10.00- $3.00
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Hoopty
💋 A rich, luxurious burgundy that's the definition of obsession. The Lippie Pencil glides on smooth for bold, high-pigment precision — define, overline, or wear solo for a feather-free lip that lasts. ✓ 100% Vegan & Cruelty-Free- $2.10
$7.00- $2.10
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Westwood
Effortlessly cool, perfectly defined. Westwood is a neutral mauve pink So Juicy Plumping Lip Liner with Peptides that sharpens your shape and boosts your lip line for a fuller, poutier look. Infused with plumping Ginger, smoothing Ceramides + Peptides, and tingling Peppermint. Retractable for...- $2.40
$8.00- $2.40
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Adore You
A rosy obsession. Adore You is a warm rose Instant Crush Lip & Cheek Balm that melts into skin for a wash of buildable, dewy colour. Tap onto lips and cheeks for an effortless monochromatic look — long-lasting, weightless, impossibly glowy. Infused with Cupuaçu...- $3.00
$10.00- $3.00
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Light 33 C
💧 Built for every skin tone. The Pretty Fresh Hyaluronic Hydrating Foundation is a water-based formula that delivers light-to-medium buildable coverage with a skin-like natural finish — no mask effect, just smooth, even, hydrated skin. 42 shades. ✓ 100% Vegan & Cruelty-Free- $4.80
$16.00- $4.80
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Light 60 N
💧 Built for every skin tone. The Pretty Fresh Hyaluronic Hydrating Foundation is a water-based formula that delivers light-to-medium buildable coverage with a skin-like natural finish — no mask effect, just smooth, even, hydrated skin. 42 shades. ✓ 100% Vegan & Cruelty-Free- $4.80
$16.00- $4.80
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Happy Thoughts
💄 A bright mid-tone pink. The Lippie Stix delivers bold, high-pigment color in a creamy, long-wearing formula — obsession-worthy lip color that lasts. ✓ 100% Vegan & Cruelty-Free- $2.40
$8.00- $2.40
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Love Bug
💋 A rich terracotta that's warm, grounding, and completely impossible to put down. The Lippie Pencil glides on smooth for bold, high-pigment precision — define, overline, or wear solo for a feather-free lip that lasts. ✓ 100% Vegan & Cruelty-Free- $2.10
$7.00- $2.10
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Hypnosis
Our easy-to-use cream blush melts into skin for a weightless wash of soft-focus colour. Non-greasy and lightweight on skin, it glides onto cheeks with a diffused natural matte finish. Infused with moisturizing Cupuaçu Butter & Shea Butter and a nourishing fruit blend, this super...- $4.20
$14.00- $4.20
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Golden
A rich body oil that gives skin a hint of color and a touch of glow. Light-diffusing micro pearl creates a subtle luminosity for healthy looking skin. Infused with Coconut, Argan, and Marula Oils and a tropical coconut aroma for soft, moisturized skin.- $3.00
$10.00- $3.00
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Temptation
Give in. Temptation is a rich cherry lacquer So Juicy Plumping Lip Balm with a deep, conditioning finish that makes your lips look irresistibly full. 97%* agree lip texture and lip lines look smooth. Infused with Hyaluronic Acid, Tucuma Butter, Ginger, and Ceramides +...- $3.00
$10.00- $3.00
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Dolled Up
Put your lip on and go. Dolled Up is a cool-toned true pink So Juicy Plumping Gloss Balm with a bold, plumping shine that finishes every look. 97%* agree lip texture and lip lines look smooth. Infused with Hyaluronic Acid, Tucuma Butter, Ginger, and...- $3.00
$10.00- $3.00
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Pledge Class
Initiation: complete — this warm golden bronze Ultra-Glitter delivers rich, sparkling depth that earns a permanent spot in your everyday rotation. Our famous OG crème-to-powder formula delivers supercharged sparkling colour with minimal creasing, fading or fallout. One swipe of this long-lasting shadow is all...- $2.10
$7.00- $2.10
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